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Marketing Communications Specialist

RTI International
$65,000 - $80,000
parental leave, paid time off, 401(k)
United States, North Carolina, Durham
200 Park Offices Drive (Show on map)
Jan 17, 2025
Overview

The RTI Social, Statistical and Environmental Sciences (SSES) unit is seeking a versatile, detail-oriented marketing communications specialist to develop, implement, and measure diverse marketing communications campaigns that build brand awareness, generate demand, demonstrate thought leadership, and help achieve organizational growth objectives. Under the supervision of the SSES Manager of Marketing and Communications, the associate will play an integral role in managing and executing a variety of marketing deliverables.


Responsibilities

  • Develop an omnichannel integrated strategic marketing plan that supports key account or domain growth objectives such as lead generation, brand awareness, or nurture and retention.
  • Collaborate with cross-functional teams to define campaign goals, target audiences, messaging, and key performance indicators.
  • Produce and execute upon marketing campaign tactics that may include digital asset creation, collateral creation, channel communications, social media engagement, hosted virtual and in-person events, email marketing, website content development, landing pages, paid ads, etc.
  • Write and develop content that effectively communicates our value to influencers, policymakers, new and current clients, and other stakeholders
  • Analyze data to identify trends, insights, measure marketing tactic effectiveness, and opportunities for improvement.
  • Direct third-party and internal vendors on the creation of marketing collateral including design and copywriting.
  • Remain up to date on industry trends and client preferences to inform campaign strategies.

Qualifications

  • Bachelor's Degree in a marketing, communications, business, social science, health, or related field, with 1 year of relevant experience
  • 3-5 years of relevant experience preferred
  • Resourceful with the ability to quickly grasp new concepts and ideas with a strong marketing and business acumen
  • Strong interpersonal skills with the ability to coordinate and build relationships with different stakeholders across a diverse organization
  • Demonstrated writing experience translating complex scientific or research information into stories and messages that resonate with non-scientists
  • Strong project management skills
  • Self-starter who can think creatively and work independently in a fast-paced, shifting environment.
  • Willingness to learn new marketing technology platforms.
  • Excellent communication skills, both written and verbal. Copywriting or content marketing writing experience highly preferred. Strong editing and proofreading skills.
  • Detail oriented with the ability to multi-task, meet timelines and maintain a very-high level of quality
  • Good eye for design
  • Demonstrated proficiency working with Google Analytics and Microsoft Office. Experience working with Salesforce, Pardot (or similar Marketing Automation Platform), or account-based marketing platforms preferred.
  • Experience working in or with public sector, non-profit, or service-based organizations preferred.
  • To qualify, applicants must be legally authorized to work in the United States and should not require, now or in the future, sponsorship for employment visa status (e.g., H-1B visa status, etc.)

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EEO & Pay Equity Statements

For San Francisco, CA USA Job Postings Only: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Further information is available here.

RTI accepts applications to our job openings from candidates with criminal histories or conviction records in accordance with all applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

For Applicants in Massachusetts Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The anticipated pay range for this role is listed below. Our pay ranges represent national averages and may vary by location as a geographic differential may be applied to some locations within the United States. RTI considers multiple factors when making an offer including, for example: established salary range, internal budget, business needs, and education and years of work experience possessed by the applicant. Further, salary is merely one element to our offer.

At RTI, we demonstrate our commitment to rewarding individual and team achievement through a total rewards package. This package includes (among other things) a competitive base salary, a generous paid time off policy, merit based annual increases, bonus opportunities and a robust recognition program. Other benefits include a competitive range of insurance plans (including health, dental, life, and short-term and long-term disability), access to a retirement savings program such as a 401(k) plan, paid parental leave for all parents, financial assistance with adoption expenses or infertility treatments, financial reimbursement for education and developmental opportunities, an employee assistance program, and numerous other offerings to support a healthy work-life balance.


Equal Pay Act Minimum/Range

$65,000 - $80,000
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