Social Media Content Creator (PR Marketing Analyst Senior)

Maricopa Community College district
long term disability, tuition reimbursement
United States, Arizona, Tempe
2411 West 14th Street (Show on map)
Jan 19, 2025
Social Media Content Creator (PR Marketing Analyst Senior) Job ID: 320979 Location: District Support Services Cntr Full/Part Time: Full Time Regular/Temporary: Regular Salary Range $59,028.00 - $76,737.00/annually, DOE Grade 116 Work Schedule Monday - Friday, 8am - 5pm Summer Hours: Monday - Thursday, 7am-6pm Work Calendar 12 Months Maricopa Summary Are you looking for a place to work where you can make a real difference in the lives of over 200,000 college students every year? Would you like to be part of an organization that adds $7.2 billion dollars to the economy and supports nearly 100,000 jobs in the fastest growing county in the United States? Whether you're teaching, working, or learning Make It Happen At Maricopa County Community Colleges! About Us What's Currently Happening at Maricopa Many of our campuses have received grant awards through the National Science Foundation to improve undergraduate STEM Education: Hispanic-Serving institutions program (HSI Program). Commitment to diversity, inclusion, equity and employee groups to create an environment of shared governance One of the largest community college systems in the country 2020 Healthy Arizona Worksites Program recipient Named 19th Best Employer for Women by Forbes 2019 No. 42 in Arizona's Best Employers Benefits The Maricopa County Community College District (MCCCD) is committed to providing you with a competitive, comprehensive benefits program that provides the care you and your family need to lead healthy and productive lives. Our benefits are designed to provide support for every life stage and lifestyle in our community. Benefits & Perks Options: 20 paid observed holidays Arizona State Retirement System (ASRS) & 12% Employee Contribution Match (Pension, Long Term Disability, and Health Insurance) Paid vacation, sick, and personal time Maricopa Employee Store: Perks & Gears (exclusive discounts and offers for Maricopa Community Colleges faculty and staff) Annual professional development growth funding Tuition reimbursement for employees and dependents Flexible work schedules Maricopa Employee Health & Wellness Program: Sight-On-Site Eye Care Services Diabetes Empowerment Education Program Mobile On-site Mammography Screenings Employee Assistance Program (EAP) Wondr online program that teaches clinically-proven, healthy habits that lead to less stress, better sleep, weight loss, and more. Pre-Retirement Events Public Service Loan Forgiveness (may forgive the remaining balance on a federal student loan made directly by the U.S. Department of Education after qualifying). 10+ Maricopa Affinity Resource Employee Groups (Celebrates diversity, embraces inclusion, and supports employees, students, and community!) Job Summary Maricopa Community Colleges, one of the largest community college systems in the nation, is seeking a talented Social Media Content Creator to join the District Marketing and Communications team. If you thrive on creating short-form content, enjoy following viral trends, and have a passion for all things social media, this role is for you. The ideal candidate is a highly motivated, innovative thinker who uses their creator mentality to balance strategy with creating on the fly-experimenting with new ideas, series, and content formats. This position will manage the District's social media platforms including X, Instagram, Facebook, LinkedIn, and YouTube-tailoring content for each channel and focusing on digital storytelling, increasing engagement, and above all fostering community to expand reach across digital spaces. In this role, you will use your passion for audiences and insights to produce captivating content that drives brand awareness, strengthens brand loyalty, and creates meaningful connections. Essential Functions 45% - Content Creation Develops and creates high-quality, visually engaging, and brand-aligned content (photo, short-form video, graphics, and written copy) for social media platforms. Utilizes creative storytelling to highlight programs, student testimonials, news, and MCCCD brand values. Captures vertical-style videos and other dynamic content ensuring content is platform-appropriate. Creates detailed social media kits for PR marketing teams to ensure consistent brand messaging. Attends campus and system events to capture social media content and post in real time. 25% - Strategy and Engagement Participates in regular brainstorming, development, and implementation of organic social media strategy, creating content that sparks engagement and helps grow an online audience. Assists with planning and maintaining a content calendar aligned with brand initiatives, news, and cultural observances. Actively engages with followers, responds to comments and messages in a timely manner, and nurtures online community. Monitors public sentiment toward the MCCCD brand. Engages and responds to community posts on social media. 20% - Reporting and Analytics Monitors and analyzes key performance metrics and social media insights to refine strategies and optimize content. Provides weekly/monthly reports to the marketing team on social media performance, recommending actionable insights. 10% - Other duties as assigned Minimum Qualifications Bachelor's Degree from a regionally accredited institution in public relations, marketing, journalism or related field and four (4) full time equivalent years of advanced journey level experience in developing, planning and implementing public relations and marketing activities, projects, and campaigns. OR An equivalent combination of the conferred degree and directly related full-time work experience as described above sufficient to successfully perform the essential duties of the job such as those listed above, unless otherwise subject to any other requirements set forth in law or regulation, may be considered. Desired Qualifications Four (4) or more years of demonstrated experience directly working in content creation and social media, including producing short-form video content. Four (4) or more years of demonstrated experience developing copy in a brand voice and tone. Four (4) or more years of demonstrated experience in writing and editing for social media platforms. Proficiency with creative digital applications including Adobe Creative Suite, Canva, Final Cut, and CapCut. Excellent written and verbal communication skills as displayed through previous work experience including the ability to craft compelling copy for different social media channels. Excellent written and communication skills as displayed via cover letter. Special Working Conditions This role will be required to attend and cover off-site District and College activities and events, some of which may occur outside of regular business hours and at college campuses located throughout the Valley. How to Apply Applicants are required to submit a cover letter and resume showing how the applicant meets the minimum and desired qualifications. All minimum requirements must be met at the time of the application. Additional materials will not be accepted after the job posting has closed. Missing materials or incomplete employment history will not be considered. Please ensure your materials clearly provide the following information. Clearly illustrate how prior experience, knowledge and education meet the minimum and desired qualifications for this position. Indicate whether former or current employment is Full-Time or; Part-Time employment, to include Adjunct or Associate Professor (must include number of hours worked, contact hours or load) Provide employment history in a month/year format (e.g., 09/07 to 10/11) including job title, job duties, for each position held and name of employer for each position. Three professional references, preferably current and/or former supervisors. If references are not provided in resume upon application, they will be requested at time of interview. Posting Close Date Open until filled First Review January 29, 2025 Applications received after the initial review date may not be screened EEO, Title IX, & Clery Act Maricopa County Community College District (MCCCD) will not discriminate, nor tolerate discrimination in employment or education, against any applicant, employee, or student because of race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship status (including document abuse), age, disability, veteran status or genetic information. Title IX of the Education Amendments of 1972, states: "No person in the United States shall, on the basis of sex, be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any education program or activity receiving Federal financial assistance." The policy of the MCCCD is to provide an educational, employment, and business environment free of gender discrimination. Incidents of misconduct should be reported to the college Title IX Coordinator, as outlined in policy, contact information is available at this link Title IX Coordinators. The Clery Act is a Federal law requiring United States Colleges and Universities to disclose information about crime on and around their campuses. Crime reporting data for each of the Maricopa Community Colleges, as required under the Clery Act, is available at this link Clery Act. To apply, visit https://jobs.maricopa.edu/psp/MCPAHPRD/EMPLOYEE/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_JBPST_FL&Action=U&FOCUS=Applicant&SiteId=1000&JobOpeningId=320979&PostingSeq=1 jeid-0e0ec9f7fed26045a0e4b0b108253616