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Influencer Community Coordinator

Tru Fru
vision insurance, paid time off, 401(k)
United States, Utah, Salt Lake City
Feb 26, 2025

Who are we?

Established in 2017, tru fru rapidly ascended the "permissible indulgence" space as a Utah-based company selling one-of-a-kind "better for you" Hyper-Chilled and Hyper-Dried real fruit immersed in premium chocolate to retail outlets nationwide. Winning Most Innovative New Product in 2019 and 2022 in the sweets and snacks categories and climbing the fruit-based snack industry chart at an astounding growth rate, tru fru joined the Mars family of brands in February 2023. We are on a mission to build a legacy with truly remarkable people who can create something special for generations to come!

What you'll do

As our Influencer Community Coordinator, you'll be the driving force behind our ongoing influencer relationships, engaging with creators across social platforms, managing outreach, and ensuring our brand is represented with enthusiasm and authenticity. You'll also play a key role in curating personalized influencer packages, making sure our biggest brand fans feel the Tru Fru love, and building a seamless process to stay engaged with our influencer community long-term.

RESPONSIBILITIES:



  • Cultivate and maintain influencer relationships through all social media channels.
  • Build and maintain strong connections with influencers, content creators, and brand advocates, ensuring ongoing engagement and collaboration.
  • Identify and engage with key community members and influencers.
  • Curate and send thoughtful, high-impact influencer packages that surprise and delight.
  • Monitor and interact with influencer-generated content, sharing key posts.


What you'll bring to tru fru

You are...



  • A social media enthusiast with a deep understanding of influencer marketing.
  • A natural relationship builder who thrives on connecting with people.
  • Detail-oriented, organized, and able to juggle multiple projects at once.
  • Passionate about better-for-you treats and innovative food brands.
  • Familiar with influencer platforms, social media analytics, and content creation.
  • Creative and resourceful, always thinking of new ways to engage influencers.


You have...




  • Ability to build and maintain relationships
  • Teamwork skills
  • Excellent verbal and written communication skills
  • Excellent interpersonal and customer service skills
  • Excellent organizational skills and attention to detail
  • Ability to function well in a high-paced work environment
  • Computer skills
  • Microsoft programs knowledge (outlook, Excel, Word)
  • Good time management skills


Pluses(if applicable)

Certain states and localities require employers to post a reasonable estimate of salary range. Actual salary will be based on a variety of factors, including location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may differ.

What tru fru offers -



  • Competitive salary, including a target bonus and an impressive benefits package!
  • Flexible Paid Time Off
  • Excellent health, dental & vision insurance, with options to fit you and your family's needs.
  • Long-term disability and short-term disability insurance
  • Employee Assistance Program (EAP)
  • 401K retirement saving opportunity.
  • Casual office dress code
  • A dynamic, ambitious, indulgently fun work environment!



EEO

At tru fru, we are committed to an inclusive workplace where diversity in all its forms is championed. tru fru is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.

Privacy Policy

Mars and its family of brands is committed to transparency and responsibility in how we handle the personal data entrusted to us by our customers and consumers. To learn more about our privacy policy please followthis link.

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