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Manager, Marketing & Communications - Hybrid

Insitu
United States, Washington, Bingen
Aug 04, 2025

Insitu is looking for an experienced and versatile communication and marketing leader who is passionate about creating marketing campaigns and executive communications. Our ideal candidate has experience developing and executing marketing campaigns, supporting media relations and inquiries, and drafting speeches and talking points for leadership. They will be comfortable with day-to-day marketing activities, as well as being able to develop long-term strategy and customer engagement, thriving with tight deadlines and changing needs, and leading other marketing and communications team members.

Core Responsibilities:

  • Establish corporate marketing and communication strategies, identify objectives and communication channels
  • Lead the execution of marketing campaigns from start to finish, leveraging internal support and driving collaboration
  • Consults with organizational stakeholders and partners with key staff members to develop and refine marketing content and messaging
  • Develop and implement marketing plans with specific objectives across different markets and customer sets
  • Develop and maintain relationships with media; driving public narrative and placement strategy
  • Drafts speeches and talking points for leadership team to support a variety of customer engagements
  • Develop, review and edit a variety of communications content and proactively respond to media inquiries, act as company media spokesperson
  • Work with strategy team to conduct market analysis and build effective short and long-term campaign strategies
  • Conceptualize and execute on multi-channel campaigns across product and customer lifecycle, ensuring the alignment of communications and messaging across all channels
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
  • Oversee the creation and maintenance of corporate branding and identity plans and tools
  • Lead a small team of marketing and communications professionals, providing direction, guidance, and mentorship

Skills and Qualifications:

  • Excellent written and verbal communication skills, focusing on communication with clarity and impact
  • Proven experience developing marketing plans and campaigns
  • Strong project management, multitasking, and decision-making skills
  • Experience writing speeches and preparing talking points for executives; ability to adapt to leadership preferred tone and provide guidance based on audience
  • Ability to develop communications and content under fluid and compressed timelines
  • Direct experience interfacing with the media
  • Knowledge of public relations best practices; media inquiries and response
  • Experience cultivating and maintaining relationships with media
  • Ability to create unpaid media opportunities that showcase products, and company impacts across the industry
  • Metrics-driven marketing mind with eye for creativity; experience with marketing automation and CRM tools
  • Ability to communicate on technical topics; curiosity about Insitu's products
  • Experience leading marketing and communication teams

Desired Skills:

  • Prior military service, US Department of Defense experience, or government affairs experience

Requirements:

  • 10-14 years with a bachelor's degree or 8-12 years with a master's degree
  • Hybrid work arrangement: ability to work onsite at least quarterly from Bingen, WA.

At Insitu, we strive to deliver a Total Rewards package that will attract, engage and retain the top talent. Elements of the Total Rewards package include competitive base pay and variable compensation opportunities.

Insitu also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability programs and a number of programs that provide for both paid and unpaid time away from work.

The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire.

Please note that the salary information show below is a general guideline only. Salaries are based upon candidate experience, qualifications and work location.

Typical Hiring Range: 101,000.00 - 138,600.00

Insitu is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law.

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