Senior Content Creator

Chobani
parental leave, paid time off, tuition reimbursement, 401(k)
United States, New York, New York
200 Lafayette Street (Show on map)
Sep 17, 2025
Summary We're seeking a dynamic Senior Content Creator with deep expertise in short-form video across Instagram, TikTok, and YouTube Shorts. The ideal candidate has a proven ability to create engaging, authentic, and shareable content that feels native to each platform and drives both brand awareness and audience engagement. Responsibilities Content Strategy & Creation Stay current on social and cultural movements and translate those trends into content that resonates with our community while staying true to Chobani's brand story. Generate ideas, develop concepts, plan, produce, edit, and write compelling content in a collaborative team environment. Confidently create social-first content while also managing video editing and graphic design projects. Asset Management Oversee and maintain Chobani's creative library to ensure existing assets are leveraged efficiently and the content pipeline remains full. Organize and track assets to maximize usability across teams and campaigns. Cross-Functional Collaboration Support organic and paid social teams by briefing external creators and partnering with internal creative teams on social-first evergreen shoots. Work closely with brand and creative teams to elevate Chobani's visual identity on social platforms, while ensuring creative operations processes are in place to sustain this evolution. Community Engagement & Growth Help foster authentic connections by ensuring content sparks conversation and resonates with our audience. Stay attuned to community sentiment and collaborate with the social team to create responsive, community-driven content. Brand Identity & Innovation Redefine how Chobani shows up on social by partnering with brand and creative teams to elevate visual identity, storytelling, and tone. Explore new formats, experiment with creative trends, and push boundaries to keep content fresh, authentic, and impactful. Technical & Creative Skills Bring strong technical expertise across video editing, design, and storytelling. Utilize editing tools and design programs to produce polished content with attention to detail. Stay current on platform-specific best practices, tools, and optimization techniques to maximize reach and engagement. Requirements Required Qualifications 6+ years of content creation experience with demonstrated success Proven track record of growing social media accounts to 100K+ followers across multiple platforms Portfolio showcasing viral content and consistent engagement rates above industry benchmarks Advanced in video editing software, plus if you have motion design experience (Adobe Premiere Pro, Final Cut Pro, Davinci, etc) Strong understanding of social media analytics and ability to translate data into actionable insights Preferred Qualifications Experience working with beauty brands, restaurants, or food product companies Knowledge of SEO principles and keyword optimization for social media Basic understanding of paid social advertising and content amplification strategies Application Requirements Please submit your resume along with links to your social media profiles and a portfolio highlighting your best-performing content. Include metrics where possible to demonstrate engagement rates, follower growth, and campaign performance. About Us Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, Chobani is a purpose-driven, people-first, food-and-wellness-focused company, and has been since its founding in 2005 byHamdi Ulukaya, an immigrant to the U.S. The Company manufactures yogurt, oat milk, and creamers - Chobani yogurt is America's No.1 yogurt brand, made with natural ingredients without artificial preservatives. Following the 2023 acquisition of La Colombe, a leading coffee roaster with a shared commitment to quality, craftmanship and impact, the Company began selling cold-pressed espresso and lattes on tap at cafes nationwide, as well as Ready to Drink (RTD) coffee beverages at retail. In 2025, Chobani acquired Daily Harvest, a modern brand offering consumers nutritious, delicious and convenient ready-to-make meals. Chobani uses food as a force for good in the world - putting humanity first in everything it does. The company's philanthropic efforts prioritize giving back to its communities and beyond. Chobani manufactures its products inNew York,Idaho,MichiganandAustralia, and its products are available throughoutNorth Americaand distributed inAustraliaand other select markets. For more information, please visitwww.chobani.com or follow us on Facebook, Twitter, Instagram and LinkedIn. Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state, and local laws. Chobani provides a comprehensive benefits package, including medical, dental, vision coverage, disability insurance, health savings account, flexible spending accounts, and tuition reimbursement. To help save for the future, all employees are eligible for a 401k match of 100% on up to 5% of eligible pay. To support growing families, we provide fertility and childcare assistance, and 12 weeks of parental leave at full pay after six months of continuous employment. In addition, we provide wellness resources which include an employee assistance program, fitness discounts, a wellness reimbursement, on-site gym access (certain locations) and a monthly wellness newsletter to connect you with resources and timely information. We offer various types of paid time of including: 120 hours of paid time off, 11 holidays, paid volunteer time off and military service leave. Compensation Range: $125,000.00-$188,000.00, plus bonus.