New 
Senior Director, Xbox Ecosystem Marketing
 Microsoft | |
 United States, Nevada, Reno | |
| 6840 Sierra Center Parkway (Show on map) | |
 Oct 28, 2025 | |
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OverviewThe Senior Director, Integrated Marketing - Xbox Ecosystem is a strategic leadership role responsible for driving the Xbox brand narrative across platform marketing, leading developer marketing efforts, and serving as a strategic partner to the Xbox CMO (Chief Marketing Office). This role is central to shaping how Xbox shows up to developers, partners, and players across the ecosystem. With the Xbox marketing team growing in complexity and responsibility, there is a critical need for coordination across teams to ensure that we are highly aligned with our stated objectives. Some projects traverse between teams within Xbox (i.e., Xbox device/Game Pass) and require budget, strategy, and creative coordination, these are all areas that this role would support. With a broad perspective across the team and entire fiscal year budget this person will help ensure we are planning in such a way that we are maximizing our resources. The other area this role will cover is support of the VP (Vice President) of Xbox Marketing to ensure that high priority topics are being addressed in a timely manner, coordinate on priorities, and to help maximize schedule efficiency. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
ResponsibilitiesCMO Strategic Partner: Partner with the Xbox CMO, driving cross-functional planning, executive communications, and strategic alignment across marketing teams.Developer Marketing Leadership: Lead the team responsible for marketing Xbox's platform and Microsoft game development tools to global game developers.Platform Narrative Architect: Define and drive the Xbox story across platform touchpoints, ensuring consistency and resonance with developers, creators, and players.Integrated Marketing Execution: Align messaging and campaigns across hardware, software, services, and developer tools to deliver a unified ecosystem experience.Cross-Functional Collaboration: Partner closely with Xbox Communications, Product, Engineering, Creative, and Business teams to integrate marketing strategies with product roadmaps and business goals.Team Leadership: Build and mentor a high-performing team across developer and ecosystem marketing disciplines.Ensure consistency in brand voice and messaging across Xbox marketing executions Lead regular budget planning meetings to coordinate spend activities and optimize marketing resources. Represent Marketing in corporate strategy exercises related to long range planning (e.g., mobile strategy). | |