Content Strategy Manager, Monetization Platform and Commerce Growth

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Adobe Design Content Strategy (ADCS) team-a group of UX content strategists, UX content designers, and UX writers focused on the in-product experience-is looking for a creative, hands-on manager to lead UX content strategy for our monetization and growth design teams.

This hybrid role combines leadership and individual contribution: you'll both manage a team of UX content strategists and do hands-on strategy and design work-writing, structuring, and shaping the language of our monetization experiences.

You'll report to the Group Content Strategy Manager, Cross-Cloud Product & Platform, and help shape how we scale consistent, customer-centered content experiences across Adobe's ecosystem. You'll guide a team that crafts messaging and flows that help customers purchase, upgrade, and engage with Adobe products confidently and seamlessly.

Our monetization and growth design teams sit at the intersection of product, business, and brand-focused on how customers discover, buy, and grow with Adobe. As both a manager and a practicing UX content strategist, you'll bring clarity to complexity, coach a talented team, and contribute directly to key product initiatives.

You will:

• Lead and mentor a team of UX content strategists and UX writers focused on monetization and growth design experiences.

• Contribute directly to UX content strategy work-writing, structuring, and optimizing UX flows, messaging frameworks, and system-level guidance.

• Partner with design and product leaders to set direction, define priorities, and align UX content strategy with Adobe's business goals.

• Bring craft rigor and operational clarity to how we work-creating repeatable frameworks, processes, and standards that help the team scale effectively.

• Foster a culture of mentorship, collaboration, and inclusivity-helping team members elevate their craft, strengthen their impact, and deliver high-quality outcomes that move the business forward.

• Champion clarity and consistency in how we communicate across surfaces and moments, ensuring our customer experiences are coherent and human.

• Build trusted partnerships across the organization and model what it means to deliver great outcomes by leading with empathy and accountability.

As a leader who values both craft and people, you know that strong design and strong relationships go hand in hand. You're comfortable switching between strategy and execution, leading with clarity, and creating an environment where high-quality UX content work thrives..

Must-haves:

• Proven experience as a senior UX content strategist, UX content designer, or UX writer who's led complex projects or cross-functional initiatives.

• A strong portfolio demonstrating UX writing and content design excellence-grounded in systems thinking and a deep understanding of user needs.

• A track record of mentoring or coaching others-helping peers or direct reports strengthen their craft and confidence.

• The confidence to challenge assumptions, influence direction across disciplines, and guide conversations toward better outcomes.

• Strong storytelling and communication skills, with the ability to present and advocate for UX content strategy decisions clearly.

• Experience designing for interconnected systems, such as cross-surface or cross-product experiences.

• A strategic mindset grounded in empathy, clarity, and collaboration.

• 5+ years of relevant experience in UX content strategy, UX content design, or UX writing, including leadership experience (formal or informal).

Nice-to-haves:

• Experience contributing to or managing centralized systems like terminology, design systems, or content frameworks.

• Familiarity with subscription or e-commerce models.

• Background in creative tools, SaaS platforms, or large-scale design systems.

• Experience working on high-visibility or legacy products.

• Previous people management experience, or demonstrated leadership in guiding teams and influencing without authority.

To be considered for this role, please submit your resume and portfolio. In your portfolio, we'd like to see examples of:

• Systems-thinking approaches to UX content strategy.

• Collaboration across complex orgs or product areas.

• Clear stories about how you've improved team effectiveness, collaboration, or business impact.

This position is full-time and can be anywhere within the United States. We have offices in San Francisco, San Jose, Seattle, and New York in particular. Remote candidates (based in the US) will also be considered.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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