eCommerce Content Specialist

Introduction: A Career at HARMAN Lifestyle We're a global, multi-disciplinary team that's putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound. *Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson and Revel *Unite your passion for audio innovation with high-tech product development *Create pitch-perfect, cutting-edge technology that elevates the listening experience About the Role The eCommerce Content & Site Specialist ensures the execution of a comprehensive DTC eCommerce website content plan to enhance the brand's digital footprint, while driving engagement and conversion on one or more brand websites and email. What You Will Do *Executes the creation and uploading of impactful, consumer-relevant content that drives conversion while highlighting products, promotions, events, and partnerships. *Collaborates with key brand, creative, and DTC stakeholders to produce high-quality content to achieve growth objectives. *Coordinate content deliverables across various creative resources while upholding established site and brand style guides. *Manages the loading of content on the website and ensures it is consistent and linked. *Helps improve standards, systems, and best practices for new product listings, content creation, distribution, and maintenance. *Collaborates with appropriate stakeholders to ensure the timely and accurate rollout of website content changes and email marketing messaging. *Stays up-to-date on industry best practices and digital content trends. *Partners with internal DTC team and uses data to generate variations in content for multiple consumer segments and A/B testing. *Execute major and minor DTC content campaigns for the website and email that include promotional activity and seasonally relevant marketing messaging. *Work closely with web designers to bring content to life, coordinates content priorities. *Work closely with site merchandisers to provide category optimization recommendations and request categories be made for content specific needs. *Writes and submits briefs for internal and external partners as required. *Responsible for all QA and approval of content prior to launch. *Manage localization including translation oversight and implementation on various sites. *Works with brand marketing teams and DTC eCommerce manager to collaborate and develop and execute weekly, monthly, and yearly content calendars that align and support the overall global brand calendar. *Ability to multitask and meet deadlines while maintaining attention to detail. What You Need to Be Successful *2+ years of marketing experience, preferably eCommerce / DTC *Strong understanding of digital content management best practices *Experience with web content management systems and/or eCommerce platforms. *Experience with web analytics tools such as Google Analytics *Basic understanding of HTML *Ability to organize and prioritize multiple goals and projects under tight deadlines. *Ability to plan and execute projects involving multiple cross-functional stakeholders. *Strong analytical, prioritizing, interpersonal, problem-solving, presentation, project management & planning skills Bonus Points if You Have *Experience within a direct-to-consumer (DTC) business, preferably as part of branded manufacturer. *Experience in a multi-brand portfolio. What Makes You Eligible *Willingness to work remotely in hybrid setting with commute to Carlsbad, CA office. *Successful completion of a background investigation and drug screen as a condition of employment What We Offer *Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location *Access to employee discounts on world-class products (JBL, HARMAN Kardon, AKG, and more) *Extensive training opportunities through our own HARMAN University *Competitive wellness benefits *Tuition reimbursement *"Be Brilliant" employee recognition and rewards program *An inclusive and diverse work environment that fosters and encourages professional and personal development

$ 66,000 - $ 96,800