Regional Sales Manager (Dallas Based)

As a Regional Sales Manager for High Liner Foods, you will be accountable for effectively managing the foodservice business covering North Texas, Oklahoma, and Louisiana markets (subject to change). The key objective of this position is to grow food service sales within foodservice distribution houses and regional operators, including, but not limited to: Multi-Unit Chains, Large Independent Operator Accounts (EX. C&U, Health Care Distribution, Buying Groups) while managing and achieving budget targets.

Key Responsibilities:

• Achieve sales budgets by selling foodservice commodities and value-added seafood products to broadline distribution and operators.
• Develop in-depth knowledge of key customers, competitors, and brokers in the Region.
• Attend food shows and conduct broker training, product cuttings, and business reviews.
• Manage and negotiate pricing and trade spend with customers.
• Complete weekly CRM and Trade Management reporting
• Collaborate with cross-functional teams, brokers, and stakeholders to ensure customer needs are met.
• Provide market and competitive intelligence from the field.
• Communicate sales forecasts.
• Accountable for tracking and managing all sales-related expenses.

Financial Accountability:

• Achieve sales volume and contribution goals
• Manage trade expenditure effectively and efficiently
• Manage sales forecast accuracy
• Manage T&E Budget

Qualifications

• Minimum 5 - 10 years of experience with foodservice sales, broker network, or distribution sales, or chef experience. Seafood experience is a plus!
• Strong knowledge of foodservice sales principles, methods, practices, and techniques.
• Strategic, independent, analytical thinker with the ability to make decisions and execute tactical plans.
• Must be self-motivated and driven.
• Highly organized, must have excellent follow-up skills.
• Proven track record with growth.
• Ability to travel as needed, up to 60% on occasion.
• Able to build and maintain lasting relationships with internal and external customers.
• Solid computer skills, focusing on Excel, Word, PowerPoint, etc.

What's in it for you?
Join High Liner Foods for a career where you shape your path, backed by great benefits, flexible work, and a culture of diversity, innovation, and sustainability. Immerse yourself in opportunities to make a real impact and grow with us in our mission to nourish lives. Start your adventure where endless possibilities to thrive together await.

- Competitive Salary
- Heath, dental & vision coverage
- Pay for performance incentives
- Employee & Family assistance programs
- Wellness Programs
- Retirement Planning
- Supplemental Parental Leaves
- Disability Support
- Family friendly Flex policies & Summer hours
- Volunteer hours
- Learning and mentorship opportunities
- Safety focused work environment

To learn more please visit our career/LinkedIn/Indeed page

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