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Warren Bennis Leadership Institute (WBLI) Marketing Fellow

University of Cincinnati
United States, Ohio, Cincinnati
Apr 07, 2026
Job Description Apply now Job Title: Warren Bennis Leadership Institute (WBLI) Marketing Fellow Posting Start Date: 4/7/26 Work Arrangement: Onsite Next Lives at the University of Cincinnati Founded in 1819, the University of Cincinnati ranks among the nation's best urban public research universities. Home to more than 53,600 students, 12,000 faculty and staff, and over 360,000 living alumni, UC, a Carnegie 1 institution, combines research prowess with a physical setting The New York Times has called "the most ambitious campus design program in the country." UC's momentum has never been stronger as the anchor of the Cincinnati Innovation District, the oldest cooperative education (co-op) program in the country with students earning $94 million annually through paid experiences, an academic health system, and as a member of the Big 12 Conference. The university contributes $10.6 billion in economic impact to the city and $22.7 billion to the state of Ohio. At UC, next is all of us. Learn more atuc.edu. UC is a mission-driven organization where we are committed to student success and positively transforming the community through scholarship and service. We thrive on innovation, making an impact, and fostering an environment where staff and faculty are key contributors to UC's success. Position Overview The Marketing Fellow leads the strategic promotion of WBLI programs, workshops, and initiatives across campus. This role focuses on marketing strategy, storytelling, and audience engagement to ensure Institute programming reaches students, faculty, and partners effectively. The Marketing Fellow collaborates closely with the WBLI Director, Assistant Director, Design Fellow, Experience and Ambassador teams and Alumni group to ensure messaging aligns with the Institute's mission of developing principled student leaders. In addition, the Marketing Fellow will recruit, manage, and lead a small marketing team of student contributors to support content creation, event promotion, and campus outreach. These creators may be from any of the student teams of the institute. This is more than a job;it's a leadership development experience with a team. This posting will remain open for a minimum of two (2) weeks and may remain open longer based on application volume and hiring needs. Primary Duties Marketing Strategy Develop and maintain a comprehensive marketing strategy for WBLI programming and initiatives. Identify key audiences and determine the best channels to reach them (social media, newsletters, campus partnerships, etc.). Track engagement and continuously refine marketing efforts to improve visibility and participation. Marketing Team Leadership Recruit and build a WBLI Marketing Team consisting of students interested in marketing, communications, and storytelling. Delegate marketing tasks such as content creation, event promotion, and campaign support. Lead team meetings and ensure marketing initiatives are executed effectively. Social Media Management Manage WBLI's Instagram and LinkedIn accounts. Plan, schedule, and execute weekly content highlighting: Leadership workshops Student teams Program outcomes Events and partnerships Coordinate posting schedules and monitor engagement analytics. Additional Primary Duties Promotion and Campus Outreach Collaborate with the Design Fellow to ensure marketing campaigns are visually cohesive and consistent with WBLI branding. Coordinate distribution of promotional content across campus. Work with colleges, external partners, and the Ambassador team to amplify Leadership Institute messaging. Manage orders for WBLI promotional materials including: Signage Business cards T-shirts Event materials Ensure materials are produced and delivered in a timely manner. Newsletter Coordination Oversee the Newsletter with the Director and Assistant Director. Gather stories, updates, and photos from WBLI staff and ambassadors. Manage the editorial timeline and ensure timely publication. Reporting and Communications Project Manage and Direct the creation of the Annual Report. Work with leadership to collect stories, metrics, and program highlights, work with the Design fellow as well. Recurring Responsibilities Weekly Social media posting (Instagram and LinkedIn) Attend WBLI team meeting Monthly Coordinate promotion of upcoming events Track engagement and adjust marketing approach Per Semester Manage WBLI Newsletter Contribute to Annual Report content Manage Annual Report Project Minimum Requirements High School Diploma or GED Enrolled at a post-secondary institution or a secondary school. Enrolled at least part-time (one or more credit hours if at a post-secondary institution), except for summer term, or will be a registered student during the next academic term. Must be at least 16 years of age. "Enrollment" shall include: The period between two successive terms for which the student is enrolled. The one "off" term in each academic year in which the student is not enrolled. Student employee status may be retained for one additional term following either graduation or withdrawal from enrollment. Key Skills Strategic marketing and communication skills Social media management and analytics Strong writing and storytelling ability Organization and project coordination Ability to collaborate across teams and campus partners Application Process Upload your CV/Resume Upload a Cover Letter UC is an E-Verify employer. If hired into this position, you will be required to provide satisfactory proof of employment eligibility by providing acceptable, original forms of identification for employment verification via the Federal I-9 employment verification process. Click here for a list of acceptable documents. As a UC student employee of an Ohio public institution, you will not contribute to the federal Social Security system, other than contributions to Medicare. Hourly Pay Rate: $14-18/hour To learn more about student employment at The University of Cincinnati, please clickhere. To learn more about why UC is a great place to work, please visit ourCareers Page. Important: To apply for a student position, you must create a profile and submit a complete job application through the UC applicant portal.We are unable to consider "easy apply" applications submitted via other websites, including Handshake.For questions about the UC recruiting process or to request accommodations with the application, please contact UC HR atjobs@uc.edu. Equal Opportunity Employer. Building a workplace where all qualified applicants will receive consideration for employment, including Individuals with Disabilities and Protected Veterans. REQ:102044 Apply now