Marketing Intern

A Brief Overview
The Marketing Intern supports the Marketing & Communications team in executing strategic initiatives that promote clinical services, enhance brand awareness, and drive patient acquisition across the health system. This role provides hands-on experience in healthcare marketing, including digital campaigns, content development, analytics, and project coordination. The intern will assist with ongoing marketing initiatives, helping increase team productivity and accelerate time-to-market for key campaigns, while gaining exposure to integrated marketing strategies within a complex healthcare environment.

What You Will Do

• Support execution of marketing campaigns across digital and traditional channels (e.g., paid media, social, email, web, and events)
• Provide administrative and project support, including scheduling, tracking deliverables, and preparing presentations
• Assist in development and editing of marketing content, including website copy, social media, and email communications
• Conduct research on market trends, competitors, and patient engagement opportunities
• Analyze campaign performance and assist in preparing reports on key metrics (e.g., traffic, engagement, conversions)
• Coordinate with internal stakeholders (clinical teams, service lines, communications, and external vendors) to support campaign execution
• Help maintain and update marketing assets, databases, and content libraries
• Assist with event planning and execution, including community outreach, screenings, or webinars
• Contribute to special projects, such as innovation initiatives or emerging areas (e.g., AI in marketing, digital experience optimization)

Additional Responsibilities

• Performs other duties as assigned.
• Complies with all policies and standards.
• For specific duties and responsibilities, refer to documentation provided by the department during orientation.
• Must abide by all requirements to safely and securely maintain Protected Health Information (PHI) for our patients. Annual training, the UH Code of Conduct and UH policies and procedures are in place to address appropriate use of PHI in the workplace.