Marketing Specialist (III)

Aquent is proud to partner with a leading global technology company renowned for its innovation and commitment to transforming how people interact with the digital world. This organization is at the forefront of developing groundbreaking products and services that impact millions worldwide, fostering a culture of excellence and pushing boundaries in the technological landscape. As a Marketing Specialist / Creative Producer, you will play a pivotal role in bringing cutting-edge hardware products to life for consumers. You will be the crucial link between product vision and captivating retail experiences, directly influencing how shoppers discover and engage with unreleased and flagship devices. Your work will ensure that our client's innovations resonate deeply, making a tangible difference in the technological landscape and shaping the future of consumer interaction.

Key Responsibilities

As a Marketing Specialist / Creative Producer, you will be instrumental in shaping the customer journey and storytelling for our client's hardware portfolio within physical retail environments. Your contributions will directly influence product perception and market success.

• Drive the user journey and storytelling for core retail programs, including managing ongoing content updates for interactive, touch-screen tablet displays globally (Companion Screens) and leading content development for upcoming hardware product launches, managing 2-3 active on-device demo projects through rollout (On-Device Demos).
• Oversee and manage 1 to 4 external creative agencies simultaneously, handling timelines, asset creation, revisions, and execution to ensure high-quality deliverables.
• Translate high-level marketing requirements from Product Marketing Managers (PMMs) into clear content plans, develop comprehensive review decks, and present creative concepts to secure approvals from internal marketing and creative leadership.
• Facilitate cross-functional handoffs and deployment by partnering with external agencies to push cloud-based content updates to companion screen tablets worldwide, and collaborating directly with internal engineers to package marketing applications/software for on-device demos, preparing assets for factory pre-loads and store deployments.
• Uphold brand integrity and quality assurance by ensuring all messaging and visuals align with brand guidelines, creating brief, eye-catching, and impactful content specifically tailored for retail shoppers.

Required Qualifications

• A minimum of 4-5+ years of experience in marketing content production, digital producing, or creative program management. Candidates with higher experience levels (7-9+ years) are also encouraged to apply.
• Proven background working within creative agencies, digital production environments, or tech product marketing.
• Proficiency with Google Workspace (Google Slides, Docs) for developing compelling decks and facilitating stakeholder reviews.
• Demonstrated ability to thrive in dynamic environments with a high tolerance for ambiguity, adapting to shifting launch timelines, and maintaining firm boundaries to achieve critical project milestones.

Preferred Qualifications

• Prior experience creating physical retail marketing, point-of-sale (POS) displays, or developing engaging in-store interactive experiences.
• Familiarity with consumer electronics, home technology, or wearable devices.
• Basic understanding of retail engagement metrics and user interaction analytics.
• Familiarity with Figma is a plus.